DECADECA Travel and Tourism Practice Exam

What defines an aspirational group?

1. A group one belongs to

2. A group to which a person wishes to belong

3. A supportive community

4. An influential peer group

The correct answer is: A group to which a person wishes to belong

An aspirational group is defined by the desire to belong or be associated with a particular group that one admires or aspires to join. This could be due to the perceived status, lifestyle, values, or attributes of that group. Individuals often look at aspirational groups as role models, influencing their aspirations, behaviors, and purchasing decisions. For example, a person may wish to identify with a particular demographic known for a desirable lifestyle, such as a successful professional community or a celebrity circle. This longing can be driven by the attributes those groups exhibit, like wealth, social standing, or lifestyle choices, which are often seen as desirable or aspirational by others. The other options represent different types of social affiliations. Belonging to a group means one is an active member, while a supportive community indicates a network providing encouragement and help—both suggest an existing connection rather than aspiration. An influential peer group conveys a sense of impact on behavior or decisions, but not necessarily the desire to join. Thus, the distinctive feature of an aspirational group is the wish to associate with it, differentiating it from other social constructs.